About Chocolate Works
Chocolate Works is the latest creation from Joe Whaley, 2nd generation chocolatier and owner of the legendary 5th Avenue Chocolatiere, a family-owned and operated business that has been crafting and selling high quality gourmet chocolates for over 40 years. Joe builds on the long history and solid reputation originally established by his father, John’s, chocolate company by going beyond the basics of his world-renowned signature cocoa-dusted chocolate truffles and chocolate molded treats to create a uniquely well-rounded chocolate and candy extravaganza.
Chocolate Works transforms the corner candy shop into an interactive chocolate factory experience. Beyond the colorful candy bins and cases of chocolates, kids and adults of all ages are invited to indulge in a hands-on learning experience molding, decorating, dipping, enrobing and crafting their very own chocolate and candy creations.
What sets Chocolate Works apart is its unique 3-tier model for satisfying the public’s sweet tooth. The winning combination of candy and chocolate retail, on-site parties and workshops, and custom corporate products is like nothing ever before seen under one roof.
Due to the tremendous number of requests for this pioneering chocolate playground, Chocolate Works is now franchising.
THE EVOLUTION OF THE CHOCOLATE WORKS FRANCHISE:
September 2009: Joe Whaley opens what is now the home of the Chocolate Works corporate factory and corporate store on Long Island in Valley Stream, NY. The birthday party concept is born.
July 2011: Dave & Shelley Larsen open the first (at the time) licensing agreement in Scarsdale, NY, which has since converted to the first official franchise.
February 2012: Joe Whaley partners with Shlomi Avdoo, a real estate developer and lover of all things chocolate, to open the second franchise and Flagship location on the Upper West Side of Manhattan. Shlomi has plans to open more Chocolate Works franchise locations in the NY Metro area.